The Service Programs / Market Planning department is responsible for the sale of Audi Genuine Parts, Audi Genuine Accessories and Audi complete wheels to Audi partners in Germany. In close cooperation with market analysts, field staff, manufacturers and corporate logistics, marketing campaigns are designed, coordinated within the company and implemented. In support of this, after-sales marketing communication is coordinated with online campaigns, print and mailing campaigns as well as social media content and online presences such as audi.de in the German market in cooperation with central marketing Germany.